Title agents from across the country have said they need to get back to the basics to win and survive in a down market. Re-building direct sales capability and marketing programs that will generate new business and increase market share is a top priority. We have assembled some of the top sales and public relations experts to walk agents through the basics of constructing high performance sales programs, not only to manage in the current market, but to anticipate a quick ramp up when the market turns around.

Topics covered include:

Customer Centric Title Services
Travis Wright, Principal, Wright Advisors

Creating a Sales Culture
Dan Miller, CEO, RightNow Consulting

Success in Sales: Milk Stool Approach
Scott Stucky, Principal, The Stucky Group

How Title Agents can Generate Free Publicity
Sandra Bell, CMO, The First American Corp.

Recruiting and Compensation
Bob Skalstad, EVP & Principal, Corporate Management Advisors

If you missed this year's Summit or attended and participated in the Operations Boot Camp, this CD is the perfect opportunity for you to share in the wealth of vital information that was gained during this session of the Summit.